17 June 2015
A Birmingham-based company whose offering aims at firms looking to find and buy corporate hospitality packages has received £100,000 investment.
Concierge Events Ltd will use the funding to increase awareness via marketing activities and to grow the firm through new business wins.
The investment comes from Midven’s Early Advantage fund, together with Finance Birmingham and a number of business angels from the Minerva Business Angels network.
The company, founded by Andrew Vincent, has two offerings, both aimed at companies that are looking to find and buy corporate hospitality packages, such as sporting and music events. Mr Vincent said as the economy continued to pick up, more and more businesses were now increasing their spending on corporate hospitality, and Concierge had seen a marked increase in demand for their offerings.
He added: “I’m delighted to have completed this investment. We can now push on with our plans to grow the business. We’re in an excellent place with an offering for any size of company to find and compare packages via our CompareHospitality website. We also have a software platform ‘LiveAccess’ whereby companies can manage and monitor their spending on corporate hospitality events – this is vital for the bigger companies.”
Concierge Events will use the funding to market its products and services to a wider audience and over time recruit more team members.
Giovanni Finocchio, Investment Manager for Midven’s Early Advantage fund, said: “We like the simplicity of the technology and that Andrew knows the market well. Concierge will use the funding to increase awareness and win more business.”
Mr Vincent said: “In today’s world all individuals and companies use the internet to compare products and services – our CompareHopsitality website only offers packages from official suppliers at a cost no more than the official price. And our LiveAccess platform goes one step further by also enabling companies to manage their spending, this is important for many companies, particularly for those who need to show how they comply with the Bribery Act.”