Nylah
Nylah’s Naturals’ mission is to craft the future of purposeful hair care by creating high-performance solutions using non-toxic, naturally occurring ingredients – the key to which is a trade secret formulation. A 2020 study found that around 50% of products advertised to Black women contained toxic chemicals that were linked to serious health issues. For Black women hair represents more than beauty; it also represents heritage, community and belonging. Nylah’s Naturals’ initial strategic focus is providing hair restorative solutions for Black women with Afro hair, with a long term vision to expand its global market presence to serve every demographic.